How Do You Ensure Effective Communication Across Teams?

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    How Do You Ensure Effective Communication Across Teams?

    In the dynamic realm of client account management, CEOs and Founders alike emphasize the importance of seamless communication across teams. From scheduling with clear milestones to utilizing project management tools for regular check-ins, we've compiled four expert strategies. These insights are designed to help you maintain consistent and effective dialogue within your teams, ensuring account success.

    • Schedule with Clear Milestones
    • Establish Early Communication Rules
    • Balance Structured and Informal Updates
    • Use Project Management Tools and Check-Ins

    Schedule with Clear Milestones

    It's all about scheduling. The biggest issues arise when clients and agencies are following differing timelines. They may share an end goal, but if they're not hitting certain milestones along the way, everyone feels antsy and unsure.

    I like to work with the client first. Understanding what they expect in terms of updates is key, and I'm not vague about it. I'm putting dates to a schedule.

    Now, I'm able to share this same timetable with every team member, even if they are in different departments or working from home. It's not enough that they know their own tasks and deadlines; they need to know everyone else's as well. That way, they know who requires what and when. And, if anything changes, they're able to see the domino effect and take into account every member affected.

    Establish Early Communication Rules

    I've found that setting some rules early on helps ensure effective communication when there are multiple teams on a single client account.

    For starters, I'm insisting that the majority of communication stays on a single channel. Personally, I prefer email, as it's easy to search through later on, but I will go with the client's preference. If they like phone calls or in-person meetings, I'm assigning a note-taker to ensure careful documentation.

    Secondly, I want each and every team member informed on all communications. While this might not work for larger companies, it is appropriate for small- and mid-sized businesses where every action tends to impact someone else's responsibilities.

    And as a third guideline, I want all communication to follow an agreed-upon format. A degree of professionalism is required, even when speaking amongst team members. Maintaining that decorum helps ensure everyone feels respected and heard.

    Rob Reeves
    Rob ReevesCEO and President, Redfish Technology

    Balance Structured and Informal Updates

    I rely on a mix of structured meetings and informal updates. I schedule regular meetings where we can dive into project details and address any challenges. But it's equally important to stay connected through casual check-ins and quick updates, which can prevent small issues from escalating. I also use collaborative platforms to centralize information, making it accessible to everyone involved.

    This way, each team member can see what others are working on and stay informed about any changes or developments. By balancing formal and informal communication, I ensure that everyone stays on track and feels like part of the bigger picture.

    Samantha Odo
    Samantha OdoReal Estate Sales Representative & Montreal Division Manager, Precondo

    Use Project Management Tools and Check-Ins

    To ensure consistent and effective communication across different teams when managing client accounts, I rely on project management software like Asana or Trello. These tools allow us to create shared boards where tasks are assigned, deadlines are set, and updates are visible to everyone involved. This transparency helps keep all teams aligned on priorities and progress.

    Additionally, regular check-in meetings are crucial. Scheduling brief weekly updates ensures everyone is on the same page regarding client needs and project timelines. This combination of technology and routine communication fosters collaboration and helps prevent any miscommunication that could impact client satisfaction.